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Market Update

Ajmera Realty sells ₹427 crore worth of homes in 24 hours at new Vikhroli project

Ajmera Realty
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Ajmera Realty has made a striking entry into the Vikhroli micro-market with the launch of Phase 1 of Ajmera Solis, recording a robust ₹427 crore in sales within just 24 hours. The premium and mid-segment residential project saw 324 units snapped up rapidly, translating to an impressive 81% sell-out of the 2.40 lakh sq. ft. inventory—one of the fastest absorption rates in Vikhroli and neighboring markets.

Comprising 1 BHKs below ₹1 crore, 2 BHKs below ₹1.6 crore, and 3 BHKs under ₹2.25 crore, the project delivers exceptional residential offerings at highly accessible price points. The upcoming multi-storey tower, developed on a land parcel acquired from Tata Communications Ltd. in Vikhroli. With no legacy tenants, a clean title, and full development control, the offering has resonated strongly with homebuyers seeking modern, well-planned, and unobstructed living environments. The project is further fortified by a strategic INR 88 Crore transaction with a marquee investor, the first Private Equity deal in the Company’s portfolio. This historic partnership, combined with secured credit lines and strong sales velocity, makes the project financially closed out on the current velocity of sales and poised for accelerated execution.

Located right on the Eastern Express Highway, the project offers exceptional connectivity to Mumbai’s key business districts, making it a compelling proposition for the city’s working professionals. The multi-storey tower has been thoughtfully designed to offer Vastu-compliant residences that enjoy lifetime panoramic views of the mangroves, hills, the city and the Sea—an offering rarely available at this price point in central Mumbai. The development also features a comprehensive spread of world-class amenities including a fully equipped gym, mini-theatre, banquet hall, library & business Centre, Kids play area, jacuzzi, and an infinity-edge swimming pool designed to enhance everyday living and elevate the lifestyle experiences of its residents.

The development is being conceived as a Triple Net Zero Certified ecosystem across Energy, Water and Waste—an uncommon achievement in Mumbai’s mid-income housing landscape. By targeting zero-energy operations, maintaining a balanced water cycle, and implementing advanced waste-management practices, the project is designed to meaningfully reduce its environmental footprint. This holistic, sustainability-led approach ensures that residents benefit from a cleaner, greener and truly future-ready living environment from the very outset.

“The overwhelming response to Ajmera Solis is a resounding validation of our strategic expansion into the Vikhroli micro-market and the enduring trust our customers place in the Ajmera brand. This launch significantly reinforces our ‘5x Growth Strategy.’ By successfully launching this project through an asset-light model—one of the four pillars of our strategic framework—we have demonstrated our ability to scale efficiently and move in the right direction. With this development, we have brought together everything today’s urban family seeks: seamless connectivity, intelligent planning, unobstructed views, and truly accessible pricing. We are proud to set a new benchmark in Central Mumbai, underscoring our five-decade commitment to creating differentiated, future-ready developments.” Mr. Dhaval Ajmera, Director – Corporate Affairs.

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