The Wadia Group’s real estate arm, Bombay Realty, is making a strong comeback to Mumbai’s property market with a renewed strategy to monetise its prime land holdings and capture the city’s surging housing demand.

As part of its revival plan, the company has restructured its leadership team and appointed a new chief executive to drive growth. Its flagship launch, Three ICC, will be a premium residential project within the Island City Center (ICC) — a 17-acre gated township in Dadar, central Mumbai.

Spanning 4.5 acres, the development will feature around 500 luxury apartments across three high-rise towers.

The renewed focus marks a strategic pivot toward residential development after years of limited activity.

“We are confident about the resurgence of Mumbai’s residential sector, and our offerings are timed to tap into that demand,” a company spokesperson said, reflecting Bombay Realty’s revived ambition in one of India’s most competitive property markets.