Country Club Hospitality & Holidays Ltd (CCHHL), India’s largest lifestyle membership club chain, has taken a significant step in its global expansion journey with Türkiye emerging as its strategic gateway to Europe. The development follows the remarkable success of the Company’s Thailand MasterCard initiative and its growing international footprint across South and Southeast Asia.

In a major endorsement of Country Club’s global vision, Consul General of the Republic of Türkiye, His Excellency Orhan Yalman Okan, extended an invitation to the Company to establish its presence in Türkiye, opening new avenues for collaboration in tourism, hospitality, business, investment, and cultural exchange between India and Türkiye.

Marking this important milestone, Country Club hosted an exclusive Indo–Türkiye Cultural & Hospitality Evening, bringing together members of the diplomatic corps, government officials, business leaders, tourism stakeholders, hospitality professionals, and prominent personalities from both nations. The event celebrated the growing friendship between India and Türkiye while reinforcing Country Club’s vision of creating meaningful international partnerships through hospitality and tourism.

Inspired by the Indian philosophy of “Vasudhaiva Kutumbakam – The World is One Family,” the evening reflected the Company’s belief that hospitality and tourism are powerful catalysts for strengthening international relationships, promoting cultural understanding, and fostering sustainable economic growth.

A major highlight of the evening was “Türk Moda,” an exclusive Turkish fashion showcase that captivated the audience with a stunning blend of tradition and contemporary elegance. Featuring exquisite creations inspired by Türkiye’s rich cultural heritage, the runway presented luxurious fabrics, intricate craftsmanship, elegant silhouettes, and modern interpretations of Turkish design. The showcase beautifully complemented Indian aesthetics, symbolising the harmony between two ancient civilizations connected through art, culture, and creativity.

Further strengthening Türkiye’s strategic importance is the recent launch of Country Vivah, Country Club’s dedicated destination wedding vertical under the Country Caterers umbrella. With its breathtaking landscapes, iconic heritage landmarks, and world-class luxury hospitality infrastructure, Türkiye offers immense potential as a premier wedding destination. Through Country Vivah, Country Club aims to create unforgettable international wedding experiences while contributing to tourism growth and cultural exchange between the two countries.

Speaking on the occasion, Rajeev Reddy, Founder & Chairman of Country Club Hospitality & Holidays Ltd., said: “The success of our Thailand MasterCard initiative has reaffirmed our confidence in Country Club’s global expansion strategy. We are honoured by the invitation extended by His Excellency Mr. Orhan Yalman Okan to establish our presence in Türkiye. We see Türkiye as our strategic gateway to Europe and look forward to building long-term partnerships in tourism, hospitality, destination weddings and cultural exchange. Guided by the philosophy of Vasudhaiva Kutumbakam, we remain committed to connecting people, cultures and nations through meaningful travel and lifestyle experiences.”

With a membership base of over 450,000 families and a network of more than 60 clubs, resorts, and hospitality destinations, Country Club continues to strengthen its position as India’s largest lifestyle membership club chain. The proposed expansion into Türkiye marks the next chapter in the Company’s global growth strategy, reinforcing its commitment to creating world-class hospitality experiences while fostering enduring international partnerships.