M3M India and Smartworld Developers have partnered with global fashion and lifestyle brand ELIE SAAB to launch Signature Residences by ELIE SAAB in Gurugram and Noida, marking the brand’s first branded residential developments in India. Envisioned as two distinct yet complementary projects, the developments translate ELIE SAAB’s signature design language into refined living environments, combining architecture, bespoke interiors, and curated lifestyle experiences in two of the NCR’s most prestigious locations.

India continues to emerge as one of the world’s most dynamic luxury markets, driven by a new generation of discerning homeowners seeking global standards of design, craftsmanship, and lifestyle integration. Set within two of the NCR’s most strategic and prestigious locations -Sector 111, SCDA (Smart City Delhi Airport), Gurugram, and Sector 98; Noida – the developments are envisioned as landmark addresses, offering privacy, connectivity, and an uncompromising standard of living within highly curated urban environments.

The projects combine M3M India and Smartworld Developers’ regional expertise, construction excellence, and proven delivery capabilities with the refined interior vision and aesthetic direction of ELIE SAAB. Interiors and shared spaces feature bespoke furniture and décor pieces from the ELIE SAAB Maison collection, designed in creative collaboration between Elie Saab and Carlo Colombo, developed under license by Corporate Brand – A++ Group, and crafted in Italy, ensuring exceptional quality and timeless elegance.

Gurugram – Sector 111, SCDA (Smart City Delhi Airport)

In Gurugram, the project is set within The Billionaire’s Block, a specially curated enclave within SCDA that will host a selection of globally renowned branded residences. Spanning 170 acres, this exclusive neighbourhood is designed to offer a rare combination of privacy, distinction and global luxury pedigree.

 The Signature Residences by ELIE SAAB will comprise 300 exclusive residences, comprising 4 -bedroom residences with expansive layouts ranging from 4,200 sq. ft. to 4,650 sq. ft. The 4-bedroom Residences are conceived to maximise light, space, and comfort, featuring waterfront views, generous floor-to-ceiling heights, wrap-around decks and private Jacuzzis integrated within outdoor living spaces.

Noida – Sector 98

Strategically located in Sector 98, Noida, the development enjoys rare uninterrupted golf course views alongside strong connectivity to South Delhi, Central Noida, and key commercial hubs across the NCR. The location offers seamless access to Delhi, Indira Gandhi International Airport, and the upcoming Jewar International Airport, while remaining in close proximity to major business districts, educational institutions, healthcare facilities, and lifestyle destinations.

Spread across 6 acres, the development will comprise 200 3-and 4-bedroom residences ranging from 2,850 sq. ft. to 3,810 sq. ft and 480 1- to 2-bedroom apartments, designed to offer enhanced privacy, and a refined sense of living.

Pankaj Bansal, Promoter, M3M India and Founder, Smartworld Developers, said: “Our collaboration with ELIE SAAB represents an important step in our vision to create residential developments defined by design integrity, quality, and long-term relevance. Through ELIE SAAB, we aim to deliver thoughtfully designed living environments that reflect global standards while addressing the evolving expectations of India’s premium homebuyers, in line with the Prime Minister’s vision of bringing the best of global expertise to the local market.”

ELIE SAAB Jr., Vice Chairman & CEO, ELIE SAAB Group, added: “India’s economic growth, expanding global outlook, and evolving luxury landscape make it a highly strategic market for the continued development of the ELIE SAAB brand.This evolution aligns naturally with ELIE SAAB’s growth as a global lifestyle brand. Through our partnership with M3M India and Smartworld Developers, we aim to bring our distinctive approach to design and living to the country -where architecture, interiors, and lifestyle are conceived as one-creating refined, timeless residential environments that resonate with India’s evolving aspirations.”

Both developments will offer a carefully curated range of lifestyle amenities, including concierge services, wellness and spa facilities, swimming pools, fitness centres, residents’ lounges, and dedicated children’s play areas. Scheduled for completion in 2030, the residences are designed to enhance comfort, well-being, and a sense of community.