Aura World has strengthened its leadership team with the appointment of Gaurav Jain as Head (Sales), ahead of its upcoming luxury residential launch in Gurugram. In his new role, Jain will oversee Sales, Marketing, CRM, Cash Flow Planning, and P&L management, bringing over a decade of senior leadership experience from M3M, where he handled transactions exceeding Rs 5,000 crore across sales and leasing. His appointment is expected to enhance Aura World’s customer-focused approach, sharpen forecasting, and support the execution of its wellness-driven, design-led residential project.

Known for his ability to steer large teams with the clarity of a seasoned captain, he has consistently demonstrated a leadership style that blends discipline, market awareness and customer sensitivity. Outside work, Gaurav is an endurance athlete and IRONMAN finisher.

Within Aura World, he will play a key role in strengthening the company’s sales, bringing sharper forecasting, stronger customer systems and AI-enabled processes. His association is also seen as an important step in Aura World’s transformation, helping the organisation widen its market presence, create a more performance-led organisation, and improve the bottom line as well as sales.

“Gaurav brings a clear understanding of the NCR market and a track record of disciplined execution. His experience will be valuable as we prepare to deliver a project that blends design, well-being and long-term value for our residents,” said Dr. Arup Roy Choudhury, Chairperson, Aura World.

“Aura World’s philosophy of curated, wellness-driven living resonates strongly with my own approach to building customer-focused systems. I look forward to contributing to a development that is thoughtfully planned and sets a new benchmark for residential living in Gurugram,” said Gaurav Jain, Head (Sales), Aura World.

With the addition of this leadership, Aura World endeavours to create a customer-first approach while firming up the execution on one of the most-awaited residential launches in the city.